French fashion brand Melindagloss rebrands as Éditions MR with fall-winter 2016 marking the first collection for new label. Explaining its the brand’s new name, designers Mathieu and Rémi explain, “MR standing for Mathieu and Rémi. Éditions MR is a way for use to reaffirm the direction we are taking–as editing can be the process of finding what is really essential.”
Following the planned trajectory, Éditions MR’s fall collection lives up to expectations with a smart mix of wardrobe staples with a fashionable presentation. Semi-relaxed silhouettes reign as oversized coats come together with pleated trousers. A range of clean dress shirts and turtlenecks provide the foundation for double-breasted and two-button suiting. Hitting a casual mark, classic wash blue jeans are also included in the collection, styled with practical essentials such as the navy sports jacket.