Erik van Gils journeys to the North of Africa for Massimo Dutti’s latest spring outing. He couples up with Frederikke Sofie for the occasion. The models appear in striking images by Boo George, as well as a video. Massimo Dutti describes its stylish trip: Suddenly the moment occurs, that moment that turns a place into something unique, that light that illuminates moments that will never be forgotten. The North of Africa is always an ideal scenario for magic to happen. Once again, Massimo Dutti is a witness to this through an aesthetic narration with pieces that invite us to maintain an eternal idyll.
