Hot on the heels of the reveal of Giorgio Armani’s fall-winter 2016 campaign, we get a glimpse at what’s in store for Emporio Armani. Model Kit Butler is the season’s protagonist, linking up with fashion photographer Lachlan Bailey. Captured in a Milano photo studio, Kit is joined by Luna Bijl, Damaris Goddrie and Ophelie Guillermand for the occasion. Front and center, Kit takes on a confident but relaxed attitude as he lounges in Emporio Armani’s luxurious outerwear and military-inspired tailoring for the season.
Related: Emporio Armani Does Techno Tailoring for Fall Collection
Emporio Armani Fall/Winter 2016 Campaign
Emporio Armani Fall/Winter 2016 Men’s Collection Highlights
Emporio Armani tackles a somber color palette of black and grey for its fall-winter 2016 collection. Inspired by the digital generation, Giorgio Armani imagines an urban setting with innovation in the spotlight. Here, materials are revisited in subtle ways for a modern appeal. One highlight of the season, classic Prince of Wales checks are juxtaposed with a denim that is treated with bonded leather.