After last year’s fragrance release of Adrenaline, singer Enrique Iglesias is back with a new scent–Deeply Yours. Debuting a set of his ‘n’ her fragrances, Iglesias hopes to capture attraction. Iglesias, who stars in the black & white campaign, rocking a wife beater, shares, “Passion connects people in different ways. Passion exists between two persons but also absolute passion which binds me with my fans and my passion for music, deep emotions…That inspired me to create the concept of my new fragrances, Deeply Yours for him and for her.”