Fall 2010 | Mathias Lauridsen for Witchery

The Fashionisto

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Published February 28, 2010

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Mathias Lauridsen ventures down under to model Witchery’s fall 2010 collection. Inspired by “modern love”, the label felt that nothing says romance like the leading Danish model. Whether dressed in a suit or a simple pair of jeans, Mathias exudes an utmost confidence that lends sophistication several definitions.

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    15 thoughts on “Fall 2010 | Mathias Lauridsen for Witchery”

    1. Great! Witchery is doing better and better! I love their campaigns inspired by journey for last season

    2. Great! Witchery is doing better and better! I love their campaigns inspired by journey for last season

    3. i work for witchery man, it's hard to get guys into the store. Most have no idea witchery do mens clothing now. They need a television ad, not a photo campaign, although it's nice to have a confident looking model, now all they need is to hire garrett neff.

    4. i work for witchery man, it's hard to get guys into the store. Most have no idea witchery do mens clothing now. They need a television ad, not a photo campaign, although it's nice to have a confident looking model, now all they need is to hire garrett neff.

    5. Picture #4 looks like a very accurate (and presumably very cheap) knock-off of the Helmut Lang men's leather jacket from FW09. Right down to the multi-stitch detailing at the front pockets. Though, I'm sure that it's just coincidence, right guys?

      Also, I would suggest that guys aren't going into Witchery for several reasons: 1) because it's called Witchery, and 2) it has a brand image that's associated strictly with middle aged, middle of the road women who live in East Malvern and Hawthorn.

    6. Picture #4 looks like a very accurate (and presumably very cheap) knock-off of the Helmut Lang men's leather jacket from FW09. Right down to the multi-stitch detailing at the front pockets. Though, I'm sure that it's just coincidence, right guys?

      Also, I would suggest that guys aren't going into Witchery for several reasons: 1) because it's called Witchery, and 2) it has a brand image that's associated strictly with middle aged, middle of the road women who live in East Malvern and Hawthorn.

    Comments are closed.