Pepe Jeans
Pepe Jeans is a fashion brand that is most known for its denim. The label was initially founded in 1973. Nitan, Arun, and Milan Shah established the brand in the Portobello Road area of London, but today it’s headquartered in Sant Feliu de Llobregat, Spain. In a contemporary context, Pepe Jeans is known for its key denim fashions targeted at the youth market.

Pepe Jeans Fall/Winter 2014 Campaign
Returning as the face of Pepe Jeans, Claude Simonon is joined by Paolo Anchisi and Cara Delevingne for the label’s fall/winter 2014 campaign. Photographed by Mario Sorrenti, the advertisement captures a fun day with a trio of friends, outfitted in Pepe Jeans’ accessible essentials.