Gucci delivers an illustrated experience for its spring-summer 2018 campaign. The Italian fashion house collaborates with artist Ignasi Monreal for the season. Alessandro Michele’s men’s fashions collide with varied inspirations from the art world. Monreal takes into account paintings from the Dutch Renaissance, as well as popular artworks from other centuries. Art director Christopher Simmonds also guides the direction for the season. This results in a memorable campaign that places Gucci’s menswear in storybook settings.
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