Music Flow–Different music artists are featured on the H&M website and in store via interview and while modeling clothing in vibrant and crisp photos from the H&M Loves Music collection. Each artist models a unique style, but overall the collection is full of prints and hip, casual options to slip into any preexisting wardrobe. The duo Vinsten (which is Swedish for “the win”) models graphic t-shirts, button down shirts, and the layering options of the two together. Other items in the collection include poolside ready shorts and flip-flops.
