Joan Pedrola Fronts HOT Impetus Fall ’17 Underwear Campaign

The Fashionisto

/

Published June 9, 2017

Joan Pedrola stars in HOT Impetus' fall-winter 2017 underwear campaign.Pin
Joan Pedrola stars in HOT Impetus’ fall-winter 2017 underwear campaign.

HOT Impetus looks to none other than Joan Pedrola as its latest campaign star. The Spanish model fronts the brand’s fall-winter 2017 underwear advertisement. The high contrast photo shoot features HOT Impetus’ contemporary styles, which aim at a youthful market. Front and center, Joan wears patterned boxer briefs. The campaign’s underwear highlights a dark color palette with rich jewel toned accents.

Related: HOT Impetus Taps Stefan Pollmann for Underwear Campaign

Joan Pedrola for HOT Impetus Fall/Winter 2017 Underwear Campaign

Model Joan Pedrola wears printed underwear for HOT Impetus' fall-winter 2017 campaign.Pin
Model Joan Pedrola wears printed underwear for HOT Impetus’ fall-winter 2017 campaign.
Lounging on a leather couch, Joan Pedrola fronts HOT Impetus' fall-winter 2017 underwear campaign.Pin
Lounging on a leather couch, Joan Pedrola fronts HOT Impetus’ fall-winter 2017 underwear campaign.
HOT Impetus taps model Joan Pedrola for its fall-winter 2017 underwear campaign.Pin
HOT Impetus taps model Joan Pedrola for its fall-winter 2017 underwear campaign.
  • Model :

    • Recent Updates

    Damson Idris Leads Tommy Hilfiger’s Spring 2025 Denim Ad

    Damson Idris Leads Tommy Hilfiger’s Spring 2025 Denim Ad

    Tommy Hilfiger’s spring 2025 campaign features Damson Idris in a fresh reimagining of classic denim. Idris showcases the latest pieces, ...
    KUN Brings Bold Energy to Versace’s Lunar New Year Ad

    KUN Brings Bold Energy to Versace’s Lunar New Year Ad

    KUN, Versace’s global brand ambassador, is in the spotlight once again. Following his striking fall 2024 campaign, the star ushers ...
    George MacKay Shines in Gucci’s Reflective Spring 2025 Ad

    George MacKay Shines in Gucci’s Reflective Spring 2025 Ad

    For Gucci’s spring-summer 2025 campaign, “Where Light Finds Us,” actors George MacKay and Yara Shahidi step into a world shaped ...
    Penn Badgley Takes New York in Moncler’s Spring 2025 Ad

    Penn Badgley Takes New York in Moncler’s Spring 2025 Ad

    Best known for his roles in “You” and “Gossip Girl,” Penn Badgley leads the spring 2025 campaign for Moncler. Set ...
    Zhang Youhao Leads McQueen’s Lunar New Year 2025 Ad

    Zhang Youhao Leads McQueen’s Lunar New Year 2025 Ad

    In “A Sense of Belonging,” McQueen crafts an evocative narrative for Lunar New Year 2025, headlined by Zhang Youhao. Against ...
    Loro Piana’s Spring 2025 Ad Blends Architecture & Style

    Loro Piana’s Spring 2025 Ad Blends Architecture & Style

    Loro Piana unveils its spring 2025 campaign, photographed by Mario Sorrenti. This season, Rio de Janeiro's vibrant modernism sets the ...