Jacques Marie Mage’s new East 47th Street collection campaign pays homage to Andy Warhol and his iconic Silver Factory that thrived from 1963 to 1987. Later dubbed The Factory, this infamous studio space, which relocated to various locations over the decades, became a magnet for a diverse and dynamic crowd, drawing in A-list celebrities, groundbreaking artists, Warhol’s crew of Superstars, and iconic musicians.
The Factory’s inaugural outpost at 231 East 47th Street from 1963 to 1967 was a hotbed of creative energy. This period inspired Jacques Marie Mage’s collection and campaign, lensed by Collier Schorr.
Jacques Marie Mage East 47th Street Collection
Jacques Marie Mage’s eyewear campaign is a striking homage to the icons of the 1960s, featuring models embodying the likenesses of legendary figures like Andy Warhol, Jean-Michel Basquiat, Joe Dallesandro, and Edie Sedgwick.
Shot in striking black-and-white with flashes of rich, vintage-inspired hues, the imagery evokes a narrative that refines the rebellious, artistic spirit of Warhol’s Factory era. Stylist Haley Wollens’ masterful touch infuses each frame with a story of its own, celebrating the defiant stylishness of the time.
Altogether, Jacques Marie Mage’s East 47th Street collection is defined by bold shapes, striking colors, and intricate details. It seamlessly fuses historical inspiration with contemporary style, yielding timeless yet modern eyewear.
