Jamie Dornan reunites with Loewe in a striking new fragrance campaign shot by David Sims. Joining him is actress Sophie Wilde, both cast in a series of cinematic stills that balance art and the everyday.
The minimalist set—the iconic Villa Savoye—serves as a serene backdrop, letting the stars and the fragrances shine in equal measure.
Loewe PErfumes Campaign
Loewe’s decision to place its perfumes in this setting isn’t accidental. The sharp lines of modernist architecture, a hallmark of the 1930s, meet the organic flow of the natural world. It’s a subtle interplay, a reminder that luxury lies in the seamless fusion of man and nature.
Dornan, fronting the campaign for Esencia, embodies the fragrance’s earthy, woody tones. The scent communicates in rich notes rooted in an oriental base, elevating Loewe’s olfactory offering.
The Loewe Perfumes advertisement leaves us with a singular thought—this is where modern elegance meets primal instinct, where the bottle and its scent become more than a product but an experience.