Survival of the Fittest–Natural Selection Denim reveals their latest video in the “Denim Evolution” Collection, featuring a variety of iconic washes. Each short film unveils the evolutionary stages of the label’s denim line, from a dark RAW to a light BURIED. Jamie Wise rocks this week’s wash, BRUISED, in a poignant and gritty video, accompanied by a pair of aggressive canines and set against a stark concrete backdrop that perfectly encapsulates the wear and tear of the denim wash. / Music by Yo Video. Art Direction by Hidden Agency.
Jamie Wise Attempts an Escape in ‘Denim Evolution’ for Natural Selection Denim
Recent Updates
12 Baggy Jeans Outfits for Men: Fresh Ways to Wear Denim
Baggy jeans outfits for men have made a major comeback, blending nostalgia with modern flair. This once casual streetwear staple ...
Are Jeans Business Casual Now? Decoding Office Style
“Are jeans business casual?” is the question punctuating discussions in today’s ever-evolving work attire landscape. Gone are the days when ...
The History of Jeans: Celebrating a Denim Icon
From the rugged terrains of California to the chic boutiques of Paris, the history of jeans weaves a rich tapestry ...
It’s a Pure Denim Fest for Dsquared2’s Fall Campaign
After a fall campaign that effortlessly bridged casual days and formal nights, Dsquared2 returns, focusing boldly on denim essentials. Giampaolo ...
Troye Sivan Gets Loose in Gap’s Fall 2024 Campaign
Gap’s new fall 2024 advertisement, “Get Loose,” is a high-energy celebration of loose denim, with singer Troye Sivan taking center ...
Mango Tackles Casual Fall Fits with “Viral Denim”
Mango launches “Viral Denim,” a new edit that recontextualizes casual style. The style outing features Hugh Laughton-Scott, Marc Forné, and ...