Jimmy Choo approaches its fall-winter 2017 collection with a “new mood”. The brand elevates classic menswear styles for the season. Creative director Sandra Choi talks about the collection inspirations. She explains, “The men who stood out in the past were those who had the courage to break rules: to find something they believed in and represent it.”
Related: Josh Upshaw Stars in Jimmy Choo Pre-Fall ’17 Campaign
Choi adds, “I was inspired by looking closely at The Clash, where their style codes are a fusion of traditional English gent with Punk attitude. This collection is ammunition for men who have their own point of view–raw material for self-expression in a world where individualism is the only style rule to abide by.”
Stepping into the spotlight for the season, Xavier Buestel fronts the campaign. The French model links up with photographer Theo Wenner for the occasion. Xavier is a sleek vision as he models choice Jimmy Choo styles, which include the brand’s Troy boots and Cash sneakers.
Jimmy Choo Fall/Winter 2017 Men’s Campaign
