After setting a striking scene across London’s streets, Jimmy Choo returns with a fresh injection of glamour in its winter 2024 campaign, “The Party.” This time, the brand embraces the holiday spirit, transforming Paris’ Le Carmen—a historic cocktail bar draped in baroque opulence—into the heart of its festive fantasy.
The venue’s rich, red leather sofas and glimmering disco balls frame an atmosphere that’s both decadently retro and unmistakably current. Edoardo Sebastianelli leads the charge, exuding effortless charisma in Jimmy Choo’s signature pieces, joined by models Akon Changkou and Lily Vander Meeden.
Jimmy Choo Winter 2024 Campaign
Photographer Anthony Seklaoui captures Jimmy Choo’s magnetic allure, while artistic direction duo Yoann et Marco orchestrate a spectacle that’s electric, unapologetically bold, and celebratory. The energy feels as if it’s lifted straight from a rock star’s after party, with a flash of paparazzi-style intimacy.
Footwear stands front and center, asserting Jimmy Choo’s luxury appeal with a twist. The Prism lace-up shoe revisits the classic Oxford, grounding it in a glossy sophistication that’s anything but traditional.
The Marlow loafer steps up the decadence, reimagining classic sophistication with a bold twist. Crafted from Italian leather, it makes a striking statement, embellished with pearls and Jimmy Choo’s signature Diamond link on a faceted rubber sole.
Then there’s the Elias zip boot—a daring leopard print number that’s hard to ignore, pairing wild allure with a high-fashion edge. From opulent interiors to daring footwear choices, Jimmy Choo’s winter campaign masters the art of indulgence, leaving a lasting impression for the season.
