
Gucci has announced BTS member Jin as its newest global brand ambassador. The stylish singer is already making a statement in a series of striking images. Jin showcases must-see looks from the fashion house’s spring-summer 2025 collection.
Jin for Gucci

So, what drew Gucci to Jin? Creative director Sabato De Sarno gushes: “His warm and kind personality is truly magnetic, and his style is simply unique.”
De Sarno elaborates on Jin: “He is a generous and extraordinary artist who can move people with his music, which makes us even more honored to share this journey with him.”

As Jin takes on his new role, he’ll participate in various exciting projects and events highlighting Gucci’s creative spirit. Jin is poised to bring fresh energy to the brand with his massive global following and impeccable style.