John Varvatos steps into fall 2024 with an unapologetically confident collection. Alain Gossuin, George Alsford, and Ravi Goswami embody the Varvatos man, exuding effortless charisma. The trio models ensembles that fuse sharp tailoring with a softer side, creating a dance between rugged masculinity and refined sophistication.
John Varvatos Fall 2024
The season’s silhouettes are structured and commanding. Suits are cut to precision, but this isn’t your standard corporate fare. These suits bring an edge, delivering a nostalgic flair, juxtaposed with unbuttoned shirts peeking from beneath lapels.
John Varvatos plays with texture, contrasting the idea of a well-fitted blazer with the softness of knitwear. Leather, adding an air of nonchalant luxury, finds its way into the collection, whether as a polished jacket or a belt that punctuates the waistline.
It’s a nod to rock ’n’ roll history—think of Mick Jagger’s swagger meeting the tailoring precision of Savile Row. Shades are muted yet impactful, with earthy browns and charcoals commanding attention while being a grounding force.
As always, the John Varvatos man carries himself with an air of mystery—sunglasses perched on the bridge of his nose, even indoors. After all, the brand isn’t just about clothes—it builds a persona. That persona balances strength with softness this fall season, bringing together the best of both worlds.
