English footballer Jude Bellingham enters the spotlight as the latest star to front a SKIMS underwear advertisement. Photographed by Katja Rahlwes, the campaign captures the essence of SKIMS’ essential stretch cotton underwear, presenting a functional, modern, and minimalist collection.
Jude Bellingham for SKIMS Underwear Campaign
The campaign’s composition is striking in its simplicity. Set against a stark, minimalist background, Bellingham models SKIMS’ 3″ and 5″ boxer briefs, available in neutral tones. The choice of these understated hues—shades of grey, white, and soft taupe—emphasizes the versatility and everyday appeal of the collection.
SKIMS’ precise campaigns highlight the clean lines and snug but comfortable fit of its underwear while also showcasing its featured stars. Here, Bellingham’s athletic physique in the limelight adds dynamic energy to the clean aesthetic.
SKIMS’ stretch cotton fabric is designed to move with the wearer, offering support while maintaining style. Bellingham’s confident poses and natural charisma underline the brand’s modern ethos of blending ease and style.
Whether captured in a poised stance or mid-action with a soccer ball, the campaign illustrates how SKIMS’ pieces suit various settings, from casual lounging to active pursuits.
