L.B.M. 1911 Embraces a Sartorial Adventure for Spring ’22 Collection

The Fashionisto

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Published January 24, 2022

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Updated February 23, 2023

Embodying the man of L.B.M. 1911 for spring-summer 2022, model Christian Aneris stars in the brand's campaign.Pin
Embodying the man of L.B.M. 1911 for spring-summer 2022, model Christian Aneris stars in the brand’s campaign.

A sense of adventure characterizes the L.B.M. 1911 aesthetic for spring-summer 2022. The new season is dubbed “The Great Challenge” by the brand. L.B.M. 1911 takes unexpected references and reinterprets them to create a fresh take on sartorial clothing. A nostalgic nod to the 1960s and a proposal in which adrenaline meets sartorial meets sporty defines the menswear collection.

Christian Aneris wears a safari jacket for L.B.M. 1911's spring-summer 2022 campaign.Pin
Christian Aneris wears a safari jacket for L.B.M. 1911’s spring-summer 2022 campaign.

L.B.M. 1911 Spring/Summer 2022

The L.B.M. 1911 spring wardrobe takes inspiration from car and motorcycle races, resulting in subtle, casual touches. According to L.B.M. 1911, its man enjoys taking note of the world’s various facets and incorporating these observations into his fashion choices, preferring “minimalist looks and airy, sophisticated fabrics” over anything else. Christian Aneris is the face of L.B.M. 1911 this season. The model stars in L.B.M. 1911’s new campaign, which sees him venture outdoors in various outfits.

Model Christian Aneris fronts L.B.M. 1911's spring-summer 2022 campaign.Pin
Model Christian Aneris fronts L.B.M. 1911’s spring-summer 2022 campaign.

With L.B.M. 1911 introducing a “free, unconventional style code that strives to find harmony with nature,” a sense of adventure is mixed with the tailored wear traditions. L.B.M. 1911 draws inspiration from the sporting world of the 1960s, citing films such as Ford vs. Ferrari and The Fastest Indian as references.

Embracing semi-casual style in a blazer and jeans, Christian Aneris stars in L.B.M. 1911's spring-summer 2022 campaign.Pin
Embracing semi-casual style in a blazer and jeans, Christian Aneris stars in L.B.M. 1911’s spring-summer 2022 campaign.

L.B.M. 1911 marks a parallel between a man pushing himself beyond his mental and physical limits in a race and the sense of freedom from developing your style. After all, according to the brand, clothing is a universal language that communicates dynamism and adaptability.

L.B.M. 1911 enlists model Christian Aneris as the star of its spring-summer 2022 campaign.Pin
L.B.M. 1911 enlists model Christian Aneris as the star of its spring-summer 2022 campaign.

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