Audemars Piguet celebrates the 25-year anniversary of its Royal Oak Offshore collection with a new campaign. The Swiss watch brand enlists none other than LeBron James to star in its advertisement. The basketball legend connects with photographer Rankin for the advertisement. The American star promotes Audemars Piguet’s re-edition of two Royal Oak Offshore Tourbillon Chronograph watches. They are inspired by the brand’s cherished 1993 model, which contributed to the popularity of luxury sports watches.
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LeBron James for Audemars Piguet
CREDITS
Agency: Super Culture
Executive Creative Director: Jarvis
Agency Producer: Ciaran Bennett
Director: Rankin
DOP: Karsten Gopinath
Makeup: Joleane Gerrick
Hair Stylist: Nick Castellanos
Stylist: Brennan Rabb
Editor: Adam Rudd
Post House: Smoke & Mirrors
Composer: Aidan Lavelle