Kilian Paris Taps Lucien Laviscount for Old Fashioned Ad

The Fashionisto

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Published August 27, 2024

Lucien Laviscount stars in the Kilian Paris Old Fashioned fragrance advertisement.Pin
Lucien Laviscount stars in the Kilian Paris Old Fashioned fragrance advertisement. Photo: Anthony Arquier / Kilian Paris

Kilian Paris proudly announces a significant milestone for the brand—introducing Lucien Laviscount as the face of its new Old Fashioned fragrance campaign.

This marks a historic moment as Laviscount becomes the brand’s first-ever spokesperson, a testament to his unique charm and sophistication.

Lucien Laviscount for Kilian Paris Old Fashioned Campaign

Actor Lucien Laviscount suits up for the Kilian Paris Old Fashioned fragrance campaign.Pin
Actor Lucien Laviscount suits up for the Kilian Paris Old Fashioned fragrance campaign. Photo: Anthony Arquier / Kilian Paris

Photographed by Anthony Arquier, Laviscount embodies the essence of old money in a stylish ensemble curated by Jean Michel Clerc. The result is a sophisticated vision that perfectly captures the spirit of the new scent.

British actor Lucien Laviscount fronts the Kilian Paris Old Fashioned fragrance advertisement.Pin
British actor Lucien Laviscount fronts the Kilian Paris Old Fashioned fragrance advertisement. Photo: Anthony Arquier / Kilian Paris

“Lucien perfectly embodies the fusion of British charm and French sophistication, the essence of what Old Fashioned represents,” notes Kilian Paris founder Kilian Hennessy.

Kilian Paris presents its latest fragrance, Old Fashioned. Pin
Kilian Paris presents its latest fragrance, Old Fashioned. Photo: Kilian Paris

As the newest addition to Kilian’s The Liquors collection, Old Fashioned is a unique fragrance that draws inspiration from the complex taste structure of an 18-year-old single malt whiskey.

This rich heritage is distilled into a scent that evokes the rugged beauty of the Scottish Highlands and the warmth of a fireside gathering.

Kilian Paris presents its latest fragrance, Old Fashioned. Pin
Notes such as wheat, cedar, and tolu balsam come together for Kilian Paris Old Fashioned. Photo: Kilian Paris

Perfumer Sidonie Lancesseur has crafted a distinctive fragrance with Old Fashioned, capturing the essence of a fine single malt. The scent begins with subtle, earthy sweetness from wheat and davana top notes, evoking the malty undertones of a well-aged spirit.

As Old Fashioned evolves, smoky cedar and herbaceous immortelle middle notes add depth, recalling the complex nuances of oak barrel aging.

Kilian Paris compares its Old Fashioned fragrance to a fine-aged whiskey.Pin
Kilian Paris compares its Old Fashioned fragrance to a fine-aged whiskey. Photo: Kilian Paris

Finally, rich tolu balsam and styrax base notes emerge, bringing a velvety smoothness and a hint of sweet, spicy warmth, much like the whiskey’s long, satisfying finish.

With Old Fashioned, Kilian Paris has crafted a scent that is as complex as it is alluring.