Lucky Blue Smith & Cameron Dallas Star in Penshoppe Spring '17 Campaign

Lucky Blue Smith and Cameron Dallas star in Penshoppe's spring-summer 2017 campaign. — Lucky Blue Smith and Cameron Dallas star in Penshoppe’s spring-summer 2017 campaign.

Penshoppe unveils new images from its spring-summer 2017 campaign. The brand taps Lucky Blue Smith and Cameron Dallas as the stars of the advertisement. Embracing casual styles, the boys showcase Penshoppe’s relaxed outfit ideas for the season. While Cameron goes super laid-back in tanks and longline tees, Lucky embraces western-inspired looks.

Cameron Dallas & Lucky Blue Smith for Penshoppe Spring/Summer 2017 Campaign

Sitting in the back of a pickup truck, Cameron Dallas wears a color blocked tank and shorts for Penshoppe's spring-summer 2017 campaign. — Sitting in the back of a pickup truck, Cameron Dallas wears a color blocked tank and shorts for Penshoppe’s spring-summer 2017 campaign.

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Wearing a fedora and slim jeans, Lucky Blue Smith stars in Penshoppe's spring-summer 2017 campaign. — Wearing a fedora and slim jeans, Lucky Blue Smith stars in Penshoppe’s spring-summer 2017 campaign.

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Cameron Dallas tackles the role of photographer in a charming image from Penshoppe's spring-summer 2017 campaign. — Cameron Dallas tackles the role of photographer in a charming image from Penshoppe’s spring-summer 2017 campaign.

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Model Lucky Blue Smith channels his western side in a cowboy hat for Penshoppe's spring-summer 2017 campaign. — Model Lucky Blue Smith channels his western side in a cowboy hat for Penshoppe’s spring-summer 2017 campaign.

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