Maluma Stars in Porsche x BOSS Fall 2023 Campaign

The Fashionisto

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Published August 5, 2023

Maluma wears a brown leather bomber jacket for the Porsche x BOSS fall-winter 2023 campaign.Pin
Maluma wears a brown leather bomber jacket for the Porsche x BOSS fall-winter 2023 campaign. Photo: Hugo Boss

The collaborative efforts of Porsche and BOSS have culminated in a fall-winter 2023 capsule featuring a perfect blend of innovative designs with a touch of retro flair. At the heart of this collection is the Colombian sensation, Maluma, who stars in the campaign, personifying a passion for driving and the modern refinement of casual wear. The fusion of these two brands embodies a spirit of casualness and sportiness, a tribute to the “BOSS attitude,” driven by ambition and determination.

Maluma for Porsche x BOSS Fall/Winter 2023 Capsule

Reuniting with BOSS for fall-winter 2023, Maluma stars in the Porsche x BOSS campaign.Pin
Reuniting with BOSS for fall-winter 2023, Maluma stars in the Porsche x BOSS campaign. Photo: Hugo Boss

One of the collection’s standout features is the color palette, where brown and black dominate, allowing for versatile wardrobe integration. This range revolves around athleisure, encompassing refined casual pieces. From social gatherings to casual weekend outings, there are plenty of pieces to adopt for regular wear, with neon details and nostalgic prints dressing clothing and accessories, ranging from leather jackets and polos to caps and sneakers.

Taking the spotlight for fall-winter 2023, Maluma fronts the new Porsche x BOSS campaign.Pin
Taking the spotlight for fall-winter 2023, Maluma fronts the new Porsche x BOSS campaign. Photo: Hugo Boss

This collection’s artistic touches are also remarkable—new features like a rounded Porsche x BOSS logo patch with an eye-catching houndstooth pattern. In a world where the fusion of elegance and sportiness is a sought-after concept, the Porsche x BOSS fall-winter 2023 capsule collection speaks to a lifestyle reflected by a sense of casual flair and sporty zest.

Going sporty, Maluma stars in the new Porsche x BOSS fall-winter 2023 collection campaign. Pin
Going sporty, Maluma stars in the new Porsche x BOSS fall-winter 2023 collection campaign. Photo: Hugo Boss