| Marky Mark for Calvin Klein Underwear-With its smart marketing and gorgeous campaign stars, Calvin Klein ruled the early nineties. Standout faces for the American label included supermodel Kate Moss and rapper turned actor Mark Wahlberg (then known as Marky Mark). Provocative, fun and youthful, advertisements featuring Wahlberg and Moss put the focus on Calvin Klein’s signature waistband, which is now getting new attention with the label’s innovative social campaign #MyCalvins. |
