TBT: Mark Wahlberg for Calvin Klein Underwear

The Fashionisto

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Published July 24, 2014

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Updated December 31, 2014

Mark Wahlberg poses with model Kate Moss for 1992 Calvin Klein ad shot by Herb RittsPin
Mark Wahlberg poses with model Kate Moss for 1992 Calvin Klein ad shot by Herb Ritts

Marky Mark for Calvin Klein Underwear-With its smart marketing and gorgeous campaign stars, Calvin Klein ruled the early nineties. Standout faces for the American label included supermodel Kate Moss and rapper turned actor Mark Wahlberg (then known as Marky Mark). Provocative, fun and youthful, advertisements featuring Wahlberg and Moss put the focus on Calvin Klein’s signature waistband, which is now getting new attention with the label’s innovative social campaign #MyCalvins.

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