The Massimo Dutti 1985 perfume advertisement featuring British actor Oli Green is a study in minimalist luxury. The campaign’s visuals, bathed in deep, muted tones, reflect Green’s personal style and the scent’s timeless sophistication.
Oli Green for Massimo Dutti 1985 Advertisement
The fragrance unfolds subtly, blending tradition and modernity. Bergamot, lavender, and sage mesh in the perfume’s composition, which is mirrored in the campaign’s simplicity and curated attire by stylist Jodie Barnes.
Space and context tell a compelling story, with each garment serving as a canvas for the scent’s expression—floral hedione and grounding musk anchor the fragrance’s character. Massimo Dutti’s 1985 perfume pays homage to the brand’s evolution and the essence of a confident, understated identity.
Photographed by Ezra Petronio, the campaign captures the allure of a scent that envelops the wearer in a masculine charm that is timeless. It explores sensory elegance through the presence of its aroma and the suggestive power of its imagery.