Mavi Heads to Vancouver for Spring Campaign

The Fashionisto

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Published March 7, 2021

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Updated March 22, 2023

Pedro Giaferris stars in Mavi's spring-summer 2021 men's campaign.Pin
Pedro Giaferris stars in Mavi’s spring-summer 2021 men’s campaign.

Mavi celebrates its new season arrivals with the unveiling of its spring-summer 2021 men’s campaign. The denim brand travels to Vancouver, British Columbia, for the occasion. Casual and comfortable style lands in the spotlight with an advertisement lensed by photographer Alan Chan (Very Polite Agency). Chan focuses his lens on models Pedro Giaferris and Trey Latty, while Caitlin Sheehan looks after styling.

Related: Mavi Champions Sustainable Denim with Fall Collection

Pedro and Trey model denim and other essentials from Mavi’s recently launched Organic Move and Feather Blue collections. The ranges marry contemporary style with a push for sustainability. For example, the Organic Move clothing features organic cotton and eco-conscious designs, resulting in must-haves like Mavi’s Zach, Marcus, and Jake pants.

Mavi Spring/Summer 2021 Campaign

Trey Latty fronts Mavi's spring-summer 2021 men's campaign.Pin
Trey Latty fronts Mavi’s spring-summer 2021 men’s campaign.
Models Pedro Giaferris and Trey Latty connect with Mavi for its  spring-summer 2021 men's campaign.Pin
Models Pedro Giaferris and Trey Latty connect with Mavi for its spring-summer 2021 men’s campaign.
Alan Chan photographs Pedro Giaferris for Mavi's spring-summer 2021 men's campaign.Pin
Alan Chan photographs Pedro Giaferris for Mavi’s spring-summer 2021 men’s campaign.
Front and center, Trey Latty appears in Mavi's spring-summer 2021 men's campaign.Pin
Front and center, Trey Latty appears in Mavi’s spring-summer 2021 men’s campaign.

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