Amidst the tranquil backdrop of Bygdøy, a nature haven just a stone’s throw from Oslo’s bustling heart, photographer Kevin Sinclair captures the essence of Melbostad’s fall-winter 2023 collection. Andreas Melbostad, the brand creative director, draws inspiration from the serene landscapes of Bygdøy.
The collection is an homage to nature, a seamless blend of vintage military aesthetics and the hardworking spirit of workwear. Yet, the Scandinavian palette, bursting with leafy greens and rocky grays, becomes the tapestry for designs, mirroring the Nordic terrains and offering a play of contrast against the environment.
MELBOSTAD Fall/Winter 2023
Eco-conscious fashion enthusiasts will find much to admire in this collection. Melbostad’s unwavering commitment to sustainability is evident. Recycled nylons transform into technical masterpieces, and post-consumer plastic bottles breathe new life into outerwear, offering both style and insulation.
The allure of organic denim, sourced from Japan, is undeniable. The authentic denim, crafted on timeless looms, weaves into jackets, dresses, and shirts, establishing itself as the core fabric texture for the season.
Organic cotton jersey and fleece fabric, GOTS certified no less, reimagine the classic sweatshirt, introducing designs like the tunic anorak sweatshirt and the funnel-hooded version, destined to become collection staples.
As the waves of the Oslo fjord playfully crash against Bygdøy’s shores, Melbostad’s collection reflects the brand’s dual love for nature and urban utility. Whether the tie-dye effects are inspired by nature’s patterns or the careful sourcing of materials like Japanese organic denim, there’s a narrative of sustainability and style.
Men looking to own a piece of this story will find the limited edition collection exclusively on melbostad.com, shipped straight from skilled artisans in Italy.