Logan Lerman takes center stage in Michael Kors’ spring 2025 campaign, symbolizing a mix of timeless Hollywood charm and effortless jet-set allure. “Logan has energy, style, and that classic Hollywood movie star look,” says Michael Kors, reinforcing the actor’s natural fit for the brand.
Logan Lerman for Michael Kors Spring 2025 Campaign
Captured by Mert Alas in the sun-drenched landscapes of Ibiza, the campaign frames Lerman against striking backdrops—golden beaches, crisp white walls, and the deep blue of the Mediterranean. Styled by Emmanuelle Alt, his looks balance refinement and ease.
A sleek gold-tone watch glints against an ivory knit. A khaki jacket drapes effortlessly over a gray ribbed tank, embodying the season’s relaxed yet polished aesthetic.
Lerman moves through the campaign’s narrative of adventure, navigating Ibiza’s Old Town and hidden coastal escapes. Black aviator sunglasses add mystery, while a rugged denim jacket and crossbody leather bag hint at a traveler’s spontaneity.
Whether poolside in tortoiseshell frames or dockside in a vintage-washed utility shirt, each look blends luxury with a nomadic spirit.
The season also introduces “Hotel Stories,” a new content series intertwining fashion and travel. The Ibiza edition, filmed at the historic Montesol Experimental Hotel, extends the brand’s storytelling with editorial-driven visuals and exclusive digital content. It’s Michael Kors’ signature blend of escapism, elegance, and modern wanderlust.