Mytheresa is gearing up for summer with the launch of its Vacation Shop for men. A creative campaign accompanies the shop’s introduction. Alessio Pozzi and Tyler Forbes are the faces of the ad. The duo heads to the beach for a day of fun in the sun, displaying men’s designer style must-haves.
Mytheresa Vacation Shop Campaign
Mytheresa has curated a desirable collection of men’s clothing and accessories for the summer. The retailer’s new campaign features everything from summer shorts and resort shirts to relaxed tailoring. The range is dressed in neutral colors for flexible styles that capture the season’s moods.
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Alessio Pozzi and Tyler Forbes portray Mytheresa’s trendy man in the retailer’s Vacation Shop ad, which takes the models to the beach. With a varied but sophisticated appearance, the duo wears a variety of labels. BODE and Jacquemus, as well as Gucci, are among the featured fashion labels.