News | Generra Appoints New Creative Director

The Fashionisto

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Published September 5, 2009

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Updated October 21, 2017

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Swaim Hutson, co-founder of Obedient Sons & Daughters has a new gig at Generra as creative director. Previously a collaborator, the move and fit is seen as natural. Hutson shared, “I hope to further develop Generra by introducing a more focused point of view for the brand. It’s an amazing opportunity and I am excited about this next step.”

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