Balmain creative director Olivier Rousteing joins Jennifer Lopez for one of Paper magazine’s two cover shoots for its September 2015 issue. The designer is photographed by Nicolas Moore and styled by Rob and Mariel. Discussing celebrities and their involvement in the fashion industry, Rousteing is an advocate, sharing, “Yeah, because celebrities are so inspiring. It doesn’t matter about the money or where you live or where you come from. I think celebrities have something to say to the world, and they have a communication that is so inspiring to the new generation. And communication is what’s most important today. I think celebrities help fashion survive.” Read more on PaperMag.com.