Pharrell Unites with G-Star for Eco-Friendly Collaboration

The Fashionisto

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Published February 9, 2014

Pharrell press portraitPin

Raw for the Oceans–Music artist and Bionic Yarn creative director Pharrell is reuniting with G-Staw RAW for an exclusive collaboration that will innovate denim in an eco-friendly manner. Creating a special collection featuring recycled materials from the ocean, the new range will hit stores this August. G-Star will also be integrating Bionic Yarn materials into their regular lines.