Billboard celebrates “Latin’s New Beat” with its April 29-May 5, 2017 cover story. Music artists J Balvin and Nicky Jam cover the issue. The magazine also includes singer Maluma and his signature brand of “Heartthrob Pop”. Miller Mobly has the pleasure of photographing J Balvin and Nicky Jam.
Related: J Balvin Covers Esquire México, Talks Finding Inspiration in New York
The pair takes to the streets of Miami for their photo shoot. The artists talk to Billboard about being the leaders of reggaeton’s new generation. Balvin shares that their music has “been able to prove to the world that our music can really be mainstream, even in the U.S., where Latin acts can be marginalized.”
J Balvin & Nicky Jam for Billboard Magazine
Maluma for Billboard Magazine
Meanwhile, Maluma appears before the lens of photographer Sami Drasin. The Colombian singer recalls how music has always been a dream. Maluma says, “I filled the margins of my schoolbooks with lyrics. My boys asked me to write beautiful letters for their ex-girls so they could get them back. I thought, ‘I should be writing songs for myself.'”
