Pitti Uomo 2025: Florence’s 107th Menswear Fashion Event

The Fashionisto

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Published December 19, 2024

Pitti UomoPin
Learn about the 2025 Pitti Uomo schedule. Photo: Olga Kuleva / Shutterstock.com

The 107th edition of Pitti Uomo will return to Florence, Italy, from January 14 to January 17, 2025. It is one of the most influential men’s fashion events in the world. With over 790 international and Italian brands showcasing their fall-winter 2025 collections, Pitti Uomo is set to be a powerful stage for global menswear.

This season’s highlights include MM6 Maison Margiela and Satoshi Kuwata’s SETCHU, alongside appearances by brands like Stuart Weitzman and an exciting showcase from G-STAR RAW. As attendees plan their visit, finding a Florence hotel for Pitti Uomo is essential. Many are located conveniently near the city’s prominent fashion venues.

Pitti Uomo 2025 Highlights

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Photo: taniavolobueva / Shutterstock.com

Among the most anticipated events is the exclusive menswear collection by MM6 Maison Margiela. Known for its avant-garde approach, MM6 will design a collection specifically for Pitti Uomo, marking a major moment for the brand. MM6 will later show at Milan Women’s Fashion Week, reinforcing its unique cross-genre influence.

Equally exciting is the debut of Satoshi Kuwata, founder of SETCHU and winner of prestigious accolades like the LVMH Prize for Young Fashion Designers 2023. Kuwata will unveil SETCHU’s first-ever runway show in Florence, a milestone for the brand that uses Japanese and Western design influences.

Stuart Weitzman, a leader in footwear, will also make its Pitti Uomo debut. Known for craftsmanship perfected over 35 years, the brand recently expanded into men’s footwear and will showcase its fall/winter 2025 collection. This strategic move highlights a growing focus on men’s luxury shoes.

Denim innovator G-STAR RAW will bring an immersive experience titled “Digging to the Future”, offering a glimpse into the brand’s next chapter. Combining innovation with craftsmanship, G-STAR’s showcase is expected to inspire.

Thematic Layout & Key Sections

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Photo: CristinaBelda / Shutterstock.com

Pitti Uomo’s expansive showcase is divided into five thematic sections: Fantastic Classic, Futuro Maschile, Dynamic Attitude, Superstyling, and I Go Out. This structure ensures a curated exploration of menswear, appealing to buyers, media, and industry professionals from across the globe.

Special Focus: Running Culture

A standout addition this season is the Knees Up Running Space, an innovative project celebrating running as a global phenomenon. Created in partnership with Knees Up, a London-based hub at the crossroads of fashion and fitness, this space will showcase curated brands using style, performance, and lifestyle.

International Collaborations & Projects

Pitti Uomo remains a global platform for cross-cultural fashion exchanges, hosting initiatives like China Wave, Scandinavian Manifesto, and Japan Leather Showroom. These collaborations offer a diverse showcase of innovative designs and highlight regional craftsmanship.

Pitti Uomo: A Brief History

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Photo: Olga Kuleva / Shutterstock.com

Pitti Uomo began in 1972 as a platform for men’s fashion in Florence, Italy. However, its origins trace back to the 1950s when Giovanni Battista Giorgini introduced Italian fashion to the global stage with the “First Italian High Fashion Show”. Initially held at Villa Torrigiani and later the Grand Hotel Florence, it laid the groundwork for what would become a cornerstone event in menswear.

By 1982, Pitti Uomo moved to its current home at the Fortezza da Basso, growing into a global hub for showcasing classic and innovative menswear. Held biannually in January and June, the event previews fall-winter and spring-summer collections, attracting designers, buyers, and media worldwide.


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