German label Postweiler Hauber shares another look at their fall collection entitled “Ausbau”. The photographic collection is the result of designer Raphael Hauber’s collaboration with photographer Heinz Peter Knes. The collection is an extension of Hauber’s simple, yet very graphic approach to design. In a conversation with Knes, Hauber’s elaboration on how ornament functions in his work, provided more insight into the heart of his technique. According to him, “Ornament in the sense of pure decoration is not relevant in my work. Usually I resist decorative details, unless it is about decoration in design itself…In contemporary and ambitious design, it is the consensus to avoid all decoration and ornament. After all, ornament has a bad image. It’s considered facile or vulgar. I’ve aimed to absorb this discrepancy into my work.” In this fashion, Hauber has incorporated Knes’ imagery into his latest collection in a meaningful way that in his opinion disrupts “picture reality” in favor of reinterpretation for a new take on life.
