“Every Moment is an Occasion,” according to REISS, and the brand’s summer 2022 campaign does not depart from this philosophy. REISS fantasizes about taking a vacation to a picturesque coastal location for the new season. Saint Tropez and Ibiza are among the fashion brand’s shortlist places, with Byron Bay being the ultimate destination of choice. The stunning locale is well-known for its spirited attitude and its natural beauty.
REISS Summer 2022 Campaign
Australia’s Byron Bay serves as the backdrop for the launch of REISS’s summer 2022 collection. REISS has enlisted the help of Australian model Nathaniel Visser to capture the season’s spirit. Nathaniel appears in the brand’s latest advertising campaign, which features beautiful tailoring that will transport the REISS man from day to night in elegance.
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For its summer 2022 collection, REISS is attempting to elicit a sense of anticipation and excitement. REISS characterizes this feeling as “going-out excitement,” applying it to “every opportunity to celebrate–no matter the reason, place, or time of day,” according to the brand. Starting with tailored jackets and timeless linen shirts, REISS encourages you to rediscover the pleasure of dressing up.
