WWD unveils True Religion’s new advertising campaign featuring Oklahoma City Thunder player Russell Westbrook. Following a collaboration with Barneys New York last year, Westbrook continues to expand his fashion profile, now as the face and creative director of True Religion’s spring-summer 2015 efforts. True Religion chief executive officer David Conn explains that the “influence of sports on fashion has increased dramatically. Working with a pro athlete was a natural for us. A lot of players shop in our stores, and Russell is as well known for what he does on the court as what he wears at the press conference after the game.”
