Changing Direction–Mexican department store El Palacio de Hierro taps American model Sean O’Pry to star in its fall/winter 2012 catalogue, named El Libro Amarillo. Gracing the cover and an eight pages spread, Sean prepares for a sophisticated winter, wearing the key-looks of the upcoming season. Photographer David Roemer provides appealing images, capturing Sean inside a neutral-tinted studio, bringing out Sean’s natural charisma. /Grooming by Riad Azar.