Nordstrom Enlists Inspiring Cast for Fall ’17 Campaign

AFFILIATE DISCLOSURE

The Fashionisto

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Published August 7, 2017

Nordstrom Fall 2017 CampaignPin
Approaching fall, Nordstrom unveils its new campaign.

Nordstrom Fall 2017 Campaign

Nordstrom looks to individuals who inspire them as the stars of its fall 2017 campaign. Photographer Max Farago and art director Clara Cullen not only contribute their talents to the advertisement, but appear in it as well. The outing also features inspiring people such as Creative Growth director Tom di Maria and Chicago Multi-Cultural Dance Center director Homer Hans Bryant. Nordstrom VP of creative projects Olivia Kim talks about the campaign.

Related: Nordstrom Taps Russell Wilson & Taye Diggs for Anniversary Sale Campaign

She shares, “What’s really resonating with us right now is real people who are doing great and extraordinary things that inspire us in our everyday lives. It’s powerfully impactful—being a company that is so focused on people—and so, this fall, we wanted to highlight our friends and friends of friends we admire.” Kim continues, “We asked everyone to get together, and my old friends Max and Clara—who are now married and have a baby—took honest photos and even more honest videos of everyone. And that’s our ad campaign for the season.”

Nordstrom enlists twin brothers Ian and Marc Hundley to appear in its fall 2017 campaign.Pin
Nordstrom enlists twin brothers Ian and Marc Hundley to appear in its fall 2017 campaign.

Artists Ian and Marc Hundley star in Nordstrom's fall 2017 campaign.Pin
Artists Ian and Marc Hundley star in Nordstrom’s fall 2017 campaign.
Chicago Multi-Cultural Dance Center director Homer Hans Bryant shows off his footwork for Nordstrom's fall 2017 campaign.Pin
Chicago Multi-Cultural Dance Center director Homer Hans Bryant shows off his footwork for Nordstrom’s fall 2017 campaign.
Director Clara Cullen and photographer Max Farago star in Nordstrom's fall 2017 campaign.Pin
Director Clara Cullen and photographer Max Farago star in Nordstrom’s fall 2017 campaign.
Creative Growth director Tom di Maria joins hands with artists Elizabeth Rangel and William Scott for Nordstrom's fall 2017 campaign.Pin
Creative Growth director Tom di Maria joins hands with artists Elizabeth Rangel and William Scott for Nordstrom’s fall 2017 campaign.

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