Madjid Jordan for Urban Outfitters x Alpha Industries Campaign
Urban Outfitters unveils a new campaign featuring its selection of bomber jackets by Alpha Industries. The trendy store also taps R&B duo Majid Jordan to front the outing. The Toronto-based pair connects with photographer Daniel Shea for the occasion. Majid Jordan wears key jackets from Alpha Industries lineup like a B-3 sheepskin bomber.
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Urban Outfitters General Merchandise Manager of Men’s Apparel and Accessories Colby Black talks about their relationship with Alpha Industries. He shares, “Alpha has been a key partner with UO for many years. In AW ’17, we are excited to showcase the newest evolution of bomber jacket designs that were developed in partnership between Alpha and UO. The collection includes removable hoods, graphic adornments, and contrast stitching.”