Simons’ partnership with Liberty London continues for spring-summer 2022. The Canadian retailer offers traditional shirting options in modern fits and Liberty’s well-known flower patterns. Timely, Liberty’s floral prints are ideal for adding a pop of color to elegant outfits this season.
Simons Liberty Spring 2022 Campaign
John Halls is back as the face of Simons, this time for the spring season. The British model fronts the Liberty campaign, wearing items from Simons’ in-house LE 31 label, created in conjunction with the renowned fashion company. Mei Tao photographs John for the occasion, capturing him in a comfortable and natural setting.
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Liberty’s trademark designs brighten up LE 31’s sophisticated wardrobe for spring. Floral motifs in various sizes are combined with rich colors to embellish tops. Simons’ collection comprises polo shirts, pocket tees, button-down shirts, and more.