On March 3rd, Oki-ni will be down for a short while and then relaunch with a new website design. The relaunch will not only include a cleaner look, but see the addition of more labels, a fashion archive photo gallery, denim care guides, exclusive music pages, artist representation and a blog.
“While the products and mix has been constantly evolving the site has remained pretty much the same. 18 months on from the re-launch, what worked then…now doesn’t. We felt that it was time for a change, an evolution that puts the site on par with the products. And we hope that you agree.” – Pete Hellyer, Oki-ni Design Manager