Soft Goat Brings Luxury to the City for Fall 2024 Campaign

The Fashionisto

/

Published August 23, 2024

/

Updated August 25, 2024

Soft Goat unveils its fall-winter 2024 campaign starring model Khadim Sock.Pin
Soft Goat unveils its fall-winter 2024 campaign starring model Khadim Sock. Photo: Jack Grainge / Soft Goat

Soft Goat kicks off the fall-winter 2024 season with its new collection, unveiled in a sleek campaign that elevates effortless urban style. This season, model Khadim Sock makes a lasting impression, navigating the New York City streets under photographer Jack Grainge’s watchful lens.

Soft Goat Fall/Winter 2024 Campaign

Khadim Sock takes to the streets of New York City for Soft Goat’s fall-winter 2024 campaign.Pin
Khadim Sock takes to the streets of New York City for Soft Goat’s fall-winter 2024 campaign. Photo: Jack Grainge / Soft Goat

Grainge infuses the ad with a cinematic flair, blending the urban pulse of Manhattan with Soft Goat’s chic aesthetic.

A brushed cashmere sweater takes the spotlight in Soft Goat’s fall-winter 2024 campaign.Pin
A brushed cashmere sweater takes the spotlight in Soft Goat’s fall-winter 2024 campaign. Photo: Jack Grainge / Soft Goat

Soft Goat’s latest offerings exude ease and sophistication, embracing luxury with an effortless charm. The brand’s cashmere takes center stage with elegant knitwear—V-necks, O-necks, turtlenecks, and cable knits.

The denim jacket is reinterpreted in wool and cashmere for Soft Goat’s fall-winter 2024 collection.Pin
The denim jacket is reinterpreted in wool and cashmere for Soft Goat’s fall-winter 2024 collection. Photo: Jack Grainge / Soft Goat

Soft Goat extends its luxurious softness to straight-fit cashmere pants and refined interpretations of classics such as denim jackets and wool-cashmere coats.

Model Khadim Sock fronts Soft Goat’s fall-winter 2024 campaign.Pin
Model Khadim Sock fronts Soft Goat’s fall-winter 2024 campaign. Photo: Jack Grainge / Soft Goat

Soft Goat’s fall-winter 2024 collection seamlessly marries modern style with timeless luxury, redefining the city streets as a catwalk of understated sophistication.


Recent Updates

Versace’s Silk Shirts Steal the Twilight Spotlight

Versace’s Silk Shirts Steal the Twilight Spotlight

Versace turns up the heat with “Unbuttoned: A Story of Silk Shirts”, a campaign where silk and skin collide. The ...
Bách Leads Dsquared2’s ICON New Generation Ad

Bách Leads Dsquared2’s ICON New Generation Ad

Dsquared2’s ICON New Generation campaign captures a collision of athletic edge and contemporary minimalism. Bách takes the spotlight, photographed by ...
Etro Channels Coastal Ease for Spring 2025 Campaign

Etro Channels Coastal Ease for Spring 2025 Campaign

Etro’s spring-summer 2025 campaign, shot by Joshua Woods, radiates sun-soaked elegance and effortless freedom. With Andrew Georgiades at its center, ...
Canali’s Spring 2025 Campaign Embraces Lakeside Elegance

Canali’s Spring 2025 Campaign Embraces Lakeside Elegance

Canali’s spring-summer 2025 campaign refines its vision of “Inner Beauty,” deepening its commitment to authenticity, self-confidence, and understated elegance. Set ...
Logan Lerman Takes to Ibiza for Michael Kors Spring 2025 Ad

Logan Lerman Takes to Ibiza for Michael Kors Spring 2025 Ad

Logan Lerman takes center stage in Michael Kors' spring 2025 campaign, symbolizing a mix of timeless Hollywood charm and effortless ...
Xiao Zhan Leads Tod’s Sunlit Spring 2025 Campaign

Xiao Zhan Leads Tod’s Sunlit Spring 2025 Campaign

Tod’s spring-summer 2025 campaign unfolds across two breathtaking Sicilian landscapes—the opulent Villa Tasca in Palermo and the historic Tonnara di ...