Soft Goat kicks off the fall-winter 2024 season with its new collection, unveiled in a sleek campaign that elevates effortless urban style. This season, model Khadim Sock makes a lasting impression, navigating the New York City streets under photographer Jack Grainge’s watchful lens.
Soft Goat Fall/Winter 2024 Campaign
Grainge infuses the ad with a cinematic flair, blending the urban pulse of Manhattan with Soft Goat’s chic aesthetic.
Soft Goat’s latest offerings exude ease and sophistication, embracing luxury with an effortless charm. The brand’s cashmere takes center stage with elegant knitwear—V-necks, O-necks, turtlenecks, and cable knits.
Soft Goat extends its luxurious softness to straight-fit cashmere pants and refined interpretations of classics such as denim jackets and wool-cashmere coats.
Soft Goat’s fall-winter 2024 collection seamlessly marries modern style with timeless luxury, redefining the city streets as a catwalk of understated sophistication.