Spring 2010 | Nuno Gama–ModaLisboa | Estoril Fashion Force’ 33 Day 4

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Published October 26, 2009

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the only all-men’s collection presented during the thirty-third edition of modalisboa|estoril belonged to nuno gama and bears the name of “l’homme de lisbonne” …

tasteocrats, aristocrats of taste, avid lovers of beauty, luxury and novelty, who proclaim their distinctiveness by reinventing habits and challenging prejudice, and thus innovate the rules of style evolution in a society that is constantly undergoing a metamorphosis, sleepless and unforgiving, and with its very own set of rules …

after comparing references, and because it is beautiful, it is “my” lisboa, lisbon or lisbonne as a passenger terminal for this fascinating journey, with its male society permanently mutating … it is increasingly international and very much a cosmopolitan city …
an homage to the young “boys” of the world, who one day fall in love with lisbon, a palette of natural colours inundated by white light, which highlight the limestone beige and at times contrast with the crow black, the tile blue, or the fuchsia and green reminding us of that old song which is part of our summer memories : “um craveiro numa água furtada, cheira bem, cheira a lisboa ! uma rosa a florir na tapada, cheira bem, cheira a lisboa !” (carnations up on the gables smell divinely, smell like lisbon ! a rose in blossom in the garden smells divinely, smells like lisbon !) …

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