Stray Kids Takes New York for Tommy Hilfiger Fall 2024 Ad

The Fashionisto

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Published August 20, 2024

Stray Kids front Tommy Hilfiger’s fall 2024 advertisement.Pin
Stray Kids front Tommy Hilfiger’s fall 2024 advertisement. Photo: Alasdair McLellan / Tommy Hilfiger

Stray Kids returns to the spotlight as Tommy Hilfiger’s brand ambassadors, fronting the label’s fall 2024 campaign. The season’s tribute to New York City’s vibrant spirit is the perfect backdrop, with the K-pop group taking center stage on a rooftop in the city that never sleeps.

Stray Kids for Tommy Hilfiger Fall 2024 Campaign

Tommy Hilfiger enlists brand ambassadors Stray Kids to star in its fall 2024 campaign.Pin
Tommy Hilfiger enlists brand ambassadors Stray Kids to star in its fall 2024 campaign. Photo: Alasdair McLellan / Tommy Hilfiger

Against the iconic Manhattan skyline, Stray Kids wears Tommy Hilfiger’s modern preppy style. Each member—Bang Chan, Changbin, Felix, HAN, Hyunjin, I.N, Lee Know, and Seungmin—adds a unique touch to the season’s aesthetic, mixing and matching stylish layers and accessories.

K-pop band Stray Kids fronts Tommy Hilfiger’s fall 2024 advertisement.Pin
K-pop band Stray Kids fronts Tommy Hilfiger’s fall 2024 advertisement. Photo: Alasdair McLellan / Tommy Hilfiger

The campaign captures Stray Kids’ versatility through the lens of Alasdair McLellan. The group showcases a wardrobe of timeless staples, from classic polos and chinos to down jackets.

Embracing modern preppy style, Stray Kids appears in Tommy Hilfiger’s fall 2024 campaign.Pin
Stray Kids appears in Tommy Hilfiger’s fall 2024 campaign, embracing modern preppy style. Photo: Alasdair McLellan / Tommy Hilfiger

Tommy Hilfiger’s fall 2024 collection presents a melting pot of styles, reflecting the eclecticism of New York City. Generously cut tailoring, hoodies, varsity jackets, and denim jeans are just a few pieces that come together.

Alasdair McLellan photographs Stray Kids for Tommy Hilfiger’s fall 2024 ad. Pin
Alasdair McLellan photographs Stray Kids for Tommy Hilfiger’s fall 2024 ad. Photo: Alasdair McLellan / Tommy Hilfiger

Altogether, Stray Kids and Tommy Hilfiger have captured the essence of New York’s effortlessly cool spirit.