Ryan Gosling Shines in Gucci for ‘I’m Just Ken’ at Oscars

The Fashionisto

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Published March 11, 2024

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Updated April 7, 2024

Ryan Gosling wears a crystal embellished pink Gucci suit to perform I'm Just Ken at the 2024 Oscars. Pin
Ryan Gosling wears a crystal embellished pink Gucci suit to perform I’m Just Ken at the 2024 Oscars. Photo: Gucci / Getty Images

At the 96th Oscars, Ryan Gosling delivered a high point of the evening and a visual nod to one of Hollywood’s most iconic moments—Marilyn Monroe’s performance of Diamonds Are a Girl’s Best Friend.

Reprising his role from Barbie as Ken, Gosling, clad in a custom Gucci pink suit adorned with hand-embroidered crystal drops, offered a sartorial salute to Monroe’s timeless elegance.

The suit’s shimmer and pink allure borrowed from Monroe’s blend of femininity and allure, translating it into a modern male interpretation that captivated the audience.

Ryan Gosling Performs I’m Just Ken at the 2024 Oscars

Actor Ryan Gosling performs I'm Just Ken alongside Mark Ronson and Slash at the Oscars.Pin
Actor Ryan Gosling performs I’m Just Ken alongside Mark Ronson, Andrew Wyatt, and Slash at the Oscars. Photo: Gucci / Getty Images

The collective aesthetic paid homage to Monroe’s alluring performance, redefining it for a contemporary audience. Mark Ronson and Andrew Wyatt, both in pale pink custom Gucci shirts, lent their musical genius in black wool trousers, their attire in concert with the evening’s nostalgic yet modern theme.

Joined by his Barbie costars Ncuti Gatwa, Simu Liu, Kingsley Ben-Adir, and Scott Evans, Ryan Gosling performs I'm Just Ken at the 2024 Oscars.Pin
Joined by his Barbie costars Ncuti Gatwa, Simu Liu, Kingsley Ben-Adir, and Scott Evans, Ryan Gosling performs I’m Just Ken at the 2024 Oscars. Photo: Gucci / Getty Images

With the magnetic presence of Barbie’s charming Kens: Ncuti Gatwa, Simu Liu, Kingsley Ben-Adir, and Scott Evans, the performance was a choreographed intersection of film, fashion, and homage that captured the audience’s imagination.

Ryan Gosling wears Gucci to the 96th Oscars.Pin
Ryan Gosling wears Gucci to the 96th Oscars. Photo: Gucci / Getty Images

For his red carpet appearance, Gosling wore a more subdued, yet no less striking, custom black wool suit by Gucci. The suit, featuring a metallic beaded hand-embroidered trim, captured the charm of the evening with a subtle nod to Gosling’s “Ken” persona.


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