Tiger of Sweden Embraces Dark Mood for Fall Campaign

The Fashionisto

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Published August 12, 2016

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Updated April 24, 2018

Piero Méndez fronts Tiger of Sweden Jeans' fall-winter 2016 campaign.Pin
Piero Méndez fronts Tiger of Sweden Jeans’ fall-winter 2016 campaign.

Tiger of Sweden Jeans enlists photographer Lars Brønseth to shoot its fall-winter 2016 campaign. Fresh off an outing with Armani Exchange, model Piero Méndez stars in the advertisement. A dark mood is central to the occasion with a youthful wardrobe styled by Oscar Lange. Embodying a nonchalant spirit, Piero rocks denim jeans, striped knits, full-zip coats, leather jackets, and plaid shirting from Tiger of Sweden Jeans’ newest range.

Tiger of Sweden Fall/Winter 2016 Campaign

Piero Méndez stars in Tiger of Sweden Jeans' fall-winter 2016 advertising campaign.Pin
Piero Méndez stars in Tiger of Sweden Jeans’ fall-winter 2016 advertising campaign.
Piero Méndez is a confident vision in a stripe knit and long coat for Tiger of Sweden Jeans' fall-winter 2016 campaign.Pin
Piero Méndez is a confident vision in a stripe knit and long coat for Tiger of Sweden Jeans’ fall-winter 2016 campaign.
Piero Méndez rocks a denim jacket and a long knit for Tiger of Sweden Jeans' fall-winter 2016 campaign.Pin
Piero Méndez rocks a denim jacket and a long knit for Tiger of Sweden Jeans’ fall-winter 2016 campaign.
Piero Méndez goes casual in a plaid button-down shirt, skinny scarf, and denim jeans for Tiger of Sweden Jeans' fall-winter 2016 campaign.Pin
Piero Méndez goes casual in a plaid button-down shirt, skinny scarf, and denim jeans for Tiger of Sweden Jeans’ fall-winter 2016 campaign.
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