Travis Cannata by Branislav Jankic for Mugler Spring 2012

The Fashionisto

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Published June 21, 2011

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Fashion Porn–Working on his second collection for Mugler, stylist Nicola Formichetti collaborates with Branislav Jankic on a series of images and film that will star Travis Cannata with a special uncensored edition to be revealed late on Xtube. Discussing spring’s interesting detour, Formichetti explained, “I was interested in the idea of fantasy, dreams and voyeurism. I also liked the idea of modern and ancient myths. I live in New York but grew up in Rome with the baroque and classical architecture and sculpture everywhere. So I suppose this project is a combination of the two things, there are surfers, footballers and classical gods all rolled into one in this film. I was looking at Italian Neo-Realist cinema and then post that, where Fellini and Pasolini become more about myth and fantasy. At the same time, I loved the idea and accessibility of pornography and that everyday voyeurism on X tube. Fashion is always referencing pornography, so there was and element in doing this film of just ‘cutting out the middleman’, but it is an erotic fashion film nonetheless.”

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