After linking up with hip-hop duo Rae Sremmurd, men’s brand boohooMAN is back with another style outing. This time around, they reunite with rapper Tyga. The artist brings his brand of style to a new collaboration. The casual collection boasts the name “Tears of Joy.” The lineup features fifty pieces that take inspiration from old-school hip-hop, skateboard culture, and urban style.
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Boohoo menswear communications officer Jay Hassan discusses the collaboration. He shares, boohooMAN is extremely excited to have Tyga on board for a second season. He is the perfect fit for the brand and this time around having Tyga collaborate on the designs and concept has been amazing.
Hassan continues, It allows his fans and our audience to really immerse themselves in a limited edition collection.
Purchase Tyga’s boohooMAN collection on boohooMAN.com.
Tyga boohooMAN Tears of Joy Capsule Collection
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