UNIQLO Launches TruckShop Initiative in New York City

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Fun Fashion Event–UNIQLO is launching the TruckShop, a series of pop-up events, musical performances, and a T-shirt store which will make pit stops around New York City. Gansevoort Plaza will come alive each Saturday in April with appearances from Danny Brown, Michael K Williams, Miss Info, and Curtis Kulig. They’ll entertain the crowds alongside the Truck Shop, which will sell the latest UT collections. A four-part portrait video series dubbed Life in a Minute will also coincide with the TruckShop campaign. Visit the UNIQLO Facebook page for the times and locations of the traveling TruckShop. / Image of Michael K Williams ©Jean-Michel Basquiat. Licensed by Artestar, New York. Image of Danny Brown ©Keith Haring Foundation. Licensed by Artestar, New York.

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