Launching in October 2015, UNIQLO comes together with French brand Lemaire for a new collaboration. The range revolves around everyday essentials, executed in choice materials. Discussing its collection with UNIQLO, Lemaire shares, “Our philosophy is close to Uniqlo’s. Uniqlo designs quality garments for everyday life. Uniqlo is not trend-driven. Everything is about the product and technological innovations. Their philosophy is strong and modern.”
Talking more specifically about the collection, it’s revealed that “The collaboration showcases Uniqlo’s high quality materials and uncompromising focus on quality at the perfect price. The collection balances strength, tranquility and softness to underscore wearer personalities, The volumes and silhouettes offered are intended to be desirable and inspiring.”